CRATE & BARREL
print | packaging | environmental | art direction
Prior to establishing Bodnar Design, Paula spent nearly a decade with Crate and Barrel, joining the company as the second full time designer working under the Creative Director. At that time, there were just over 60 stores nationwide and 75 associates at the corporate headquarters.
During Paula’s 9+ year tenure, she helped grow the design staff from (4 to almost 30) as the company's store count doubled in size and she played a key role in the launch of its more alternative, urban brand, CB2.
During her “Crate” years, Paula designed and art directed within every discipline, from packaging to catalogues to creating the company’s first e-commerce web site. She helped evolve the company’s identity and was instrumental in organizing, staffing, training and managing the graphic design team.